Why Labs sits behind our brands
One place for formulation knowledge. Different products for different jobs.
A household surface cleaner and a wheel cleaner do different jobs. They should not become the same product simply because they share ingredients.
Having Labs behind Modulus gives us a shared place to develop formulation knowledge, while each brand stays focused on its users.
What can transfer
Learning about mixing, rinsing, concentration and ingredient supply can inform more than one range. Surface suitability and use instructions still need to be considered for each product.
What stays specific
The brief. The surfaces. The dilution. The way a person uses it. Our goal is to share the useful knowledge and keep the product decisions grounded in the job.